WELL & WILLING
Danielle Keeton, Founder
Human-centered support for transformational change
I help service-oriented people design and sustain positive change in their work and lives.
Renewable capacity is possible.*
Personal/Professional Transitions, Leadership Development, Team Performance, Organizational Direction—Living our Values, Serving our Communities, Being Ourselves*
You’re on a mission, & You’ve gotten this far.
So, why is getting there so hard?
Maybe you’ve been hoping for “there” to just arrive somehow (fingers crossed).
You’re working a lot, and your daily to-do’s crowd out your future vision.
You’ve studied the details, and the information doesn’t equal discernment.
You’re up against real barriers, and others think self-care will fix a system issue.
Your limited progress feels stuck, and what’s worked before isn’t working now.
Maybe you’re getting ready to transform.
Hi, I’m Danielle Keeton.
*I know that professional transformation starts in a deeply personal place.
I served (almost) 25 years at a nationally ranking Children’s Hospital, moving from frontline clinician to Senior-level leader. My teams designed and sustained multi-disciplinary systems of care, for families raising children with disabilities, on very limited resources. The good/hard work changed my whole worldview.
I’ve been coaching people and teams since 2013. I hold a PCC designation with the International Coach Federation and am an active member of the Harvard Institute of Coaching. You can also find me training graduate clinicians at University of Memphis.
I’m a systems thinking people-person, school supply enthusiast, and nature-lover. Working with human change for compassionate action fuels me.
I started Well and Willing to keep showing up. I dream of a world where everyone has what they need, and I’m willing to work for it.
I’m so grateful you’re here. Read more about Well and Willing…
*Where you feel most alive, may become your best place to serve.
Let’s figure it out, together.
1:1 COACHING
Work/Life Transitions
Leadership Skills
Personal Growth
TEAM COACHING
Vision & Strategy
Aligning Individuals
Team Performance
GROUP EVENTS
Workshops
Keynotes & Lectures
Retreats
Recent reviews:
“Danielle's coaching gave me a sense of possibility. It helped me identify layers of thought, ambition, and emotion that were leading me towards certain types of work and away from others. Through it, I gained access to wisdom in myself that, despite years of journaling and therapy and so, so much school, I hadn't been able to uncover on my own. Sometimes the work was fun, sometimes it was hard, and sometimes it was magical. It was always, always, fruitful.”
Nurse Practitioner & Author
“Individual coaching helped me expand my thinking in a way that led me to an opportunity I likely would have overlooked on my own. The result was a new role that feels deeply aligned with both my career goals and the life I wanted to build. I was genuinely surprised by how creative and impactful Danielle’s approach was. The exercises she guided me through were not only interesting, but unbelievably helpful in bringing clarity.”
Vice President, Healthcare Consulting
“In just three one‑on‑one coaching sessions, Danielle helped me gain clarity and momentum on major professional questions I had been wrestling with for months. Her thoughtful, deeply intentional approach consistently champions the very best version of me, and I’m profoundly grateful for the meaningful, practical tools she shared. Thanks to her guidance, I now carry those tools with me every day—using them across all facets of my life to accomplish what I imagined in our sessions.”
Sr. Director, Pediatric Hospital
“I have undergone significant growth in both my personal and professional life while working with Danielle – including making a major career change into a creative field I was too hesitant to even dream of when we first began. Coaching conversations can be scary at times, and some of the topics we explore can even bring up feelings of great sadness, uncertainty, anger, and grief. Danielle would guide me toward the loose ends within my own thinking and help me tap into my courage. Thanks to the ground we have covered together in coaching, I have an ever-growing skillset to process those once all-consuming emotions in new and productive ways.”
Writer & Minister
“Danielle did an amazing job training our teams. She took the time to understand our industry and custom-designed the workshop in a way that resonated with us immediately. The material she created and facilitated for us was so very helpful. She reminded us of the importance of making a connection with ourselves first, then our clients. Thank you for your authentic approach.”
CEO, Multi-site Non-profit
“The team coaching process helped us define our shared values and the legacy we were working to build, in the midst of some challenging team dynamics. Danielle handled the room with expertise, in such a relatable way. She applied humor and kept the work moving forward, especially when disagreements needed to be aired. The vision, strategy and action plan we designed became a playbook that organized our team’s work for the next operating year.”
Vice President, Hospital System
Have Questions?
Send me a note or schedule a free call.
(I personally respond to messages and never share your information.)